New Video: Managing Event Sponsorship Better with FFAIR

Event sponsorship is a double edged sword. It is one of the biggest revenue drivers and one of the biggest headaches for event organisers. In our first YouTube video interview, FFAIR CEO Adam Jones joins CMO Katie Whatley to tackle the topic head on.

Filmed post Event Tech Live Las Vegas, this candid conversation covers the full spectrum of event sponsorship, from selling smarter using ecommerce techniques to the often-overlooked challenges of sponsorship fulfilment.

If you've ever struggled to keep track of what’s been sold, promised, and delivered or just want to sell more efficiently, this one’s for you.

Adam shares real-world examples from leading organisers like Marketforce Live, showcasing how FFAIR’s online exhibitor manual and ecommerce Shop are helping teams streamline sponsor management while delivering a better experience for exhibitors, sponsors, and attendees alike.

Watch the full video here and get practical insight on:

• How organisers are selling sponsorship today

• How to avoid delivery headaches

• And why great sponsorship makes your event look better

🎥 Watch now on YouTube
📅 Book a demo to see how FFAIR can help you manage exhibitors and sponsors better.